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From Trade Shows to Retail: 7 High-Profit Applications You Can Print with the EFI VUTEk FabriVU 340i+

Soft signage has evolved from a niche offering to one of the most in-demand solutions in the print industry today. With its lightweight materials, premium finish, and sustainable appeal, fabric-based graphics are transforming how brands communicate—both indoors and outdoors.

At the heart of this shift is technology that empowers businesses to meet demand without complexity. The EFI VUTEk FabriVU 340i+ is one such innovation, offering a powerful blend of quality, productivity, and inline sublimation—all in a single printer. Whether you’re a print service provider, event marketer, or retail brand manager, this printer opens up a world of high-profit applications that can scale with your business.

Let’s explore seven profitable ways you can use the EFI FabriVU 340i+ to capture new revenue and deliver exceptional value to your clients.

7 High-Profit Applications

1. Trade Show Backdrops and Modular Booth Graphics

Trade shows are bouncing back with full force, and brands are eager to stand out with bold, immersive booths. The global B2B trade show industry is projected to surpass $50 billion by 2026. That’s a massive opportunity for printers offering fast-turnaround, high-impact graphics.

The FabriVU 340i+ allows you to produce seamless backdrops, tension fabric displays, and modular booth panels with ease. Its inline sublimation feature means you can print and fix the color onto the fabric in one go—eliminating the need for a separate heat press or calender. This reduces production steps and speeds up delivery.

Fabric backdrops are also lighter and easier to transport compared to rigid panels, saving your clients time and logistics costs while boosting your value as a print partner.

2. Retail Backlit Displays

Retail environments thrive on visual appeal. From seasonal campaigns to product launches, the demand for vibrant, eye-catching displays is constant. Soft signage, especially backlit fabric graphics, offers a sleek, non-glare finish that creates a premium shopping experience.

The EFI FabriVU 340i+ delivers up to 1,791 square feet per hour in high-resolution backlit print mode. With up to 2400 dpi and grayscale droplet technology, your prints come out sharp, saturated, and smooth—ideal for retail lightboxes and window displays.

According to POPAI, nearly 65% of consumers say that in-store visuals influence their purchasing decisions. This makes backlit fabric signage not just attractive but strategically important for retail marketing.

3. Branded Interior Decor

Interior branding has grown beyond wall graphics and decals. Today’s businesses want their offices, showrooms, and event spaces to reflect their brand personality—often through textiles.

With the FabriVU 340i+, you can produce fabric graphics for branded walls, room dividers, acoustic panels, and even ceiling features. The printer’s consistent heat distribution and sharp resolution allow you to create installation-ready decor that enhances any environment.

As more companies invest in experiential spaces—whether in retail, hospitality, or offices—interior fabric decor offers a creative, profitable avenue for your business.

4. Flags and Outdoor Branding

Flag printing continues to be a core application for events, institutions, and tourism. However, flags require special care in production. Ink must penetrate the fabric deeply to ensure visibility on both sides, and the materials must be weather-resistant.

The FabriVU 340i+ includes an integrated flag printing kit designed specifically to meet this need. It handles the high ink volumes required for double-sided fabric visibility and prints at speeds of up to 5,172 square feet per hour in outdoor mode.

This combination of speed and specialty design makes it ideal for producing flags, feather banners, and other outdoor soft signage that withstands the elements.

5. Frontlit Fabric Banners

Frontlit fabric banners are quickly replacing PVC vinyl banners, thanks to their lightweight, eco-friendly, and foldable nature. They’re used across sports events, concerts, retail signage, and exhibitions.

Polyester-based frontlit fabric is easy to handle, and when paired with the right dye-sublimation printer, it produces vibrant, durable results.

The FabriVU 340i+ is optimized for printing on a wide range of polyester materials, making it ideal for creating frontlit banners that look sharp, resist wear, and offer better ROI for your clients. And because fabric can be reused and stored without creasing, it becomes a more sustainable and cost-effective option over time.

6. Silicone Edge Graphics (SEG)

Silicone Edge Graphics, or SEG, are one of the fastest-growing formats in visual merchandising. These edge-to-edge tension fabric prints fit into aluminum frames for a modern, frameless look—perfect for retail environments, corporate lobbies, and airport displays.

The FabriVU 340i+ delivers high-resolution output with fine detail, rich blacks, and consistent color—making it ideal for luxury retail and corporate applications. The printer’s production-level speeds also make it easy to fulfill large campaigns or national rollouts without delays.

As brands increasingly seek clean, minimalist display solutions, SEG offers a high-margin opportunity for print providers equipped with the right technology.

7. Event Backdrops and Step-and-Repeat Walls

Red carpet events, influencer activations, and press conferences all need photo-ready backdrops that are both functional and aesthetic. Fabric signage is ideal for these applications—it’s glare-free, camera-friendly, and easy to transport.

With the FabriVU 340i+, you can print step-and-repeat banners with fast turnaround and minimal setup. Thanks to its ink recovery system and low ink consumption (up to 30% less than traditional systems), your production costs stay lean while margins remain healthy.

This is an especially valuable application for short-term events or one-day functions where speed and quality are non-negotiable.

Profitability and Production Efficiency Combined

What makes the EFI FabriVU 340i+ stand out isn’t just its print quality or speed—it’s how well it balances profitability, flexibility, and environmental responsibility. The printer’s ink recovery system allows you to reclaim over 95% of ink typically lost during purging. That translates into significant savings over time.

It also uses medium-viscosity inks with a higher dye load, which means less water and faster drying. This not only improves production speed but also minimizes reprints and waste.

And since it includes inline sublimation, there’s no need for a separate heat press. That reduces your equipment footprint, lowers energy use, and simplifies your entire workflow—making it ideal for businesses with limited space but big ambitions.

In Conclusion

Soft signage is no longer optional—it’s an essential part of the visual branding mix. Whether you’re serving retail, events, corporate environments, or trade shows, there’s strong demand for premium, fabric-based graphics that are sustainable, cost-effective, and visually compelling.

The EFI VUTEk FabriVU 340i+ is more than a printer—it’s your ticket to new revenue streams, satisfied clients, and scalable growth. From backlit displays to branded interiors and SEG frames, this printer is designed to meet the needs of today’s fast-moving signage market.

If you’re looking to add value, boost profits, and future-proof your print business, the FabriVU 340i+ is a smart investment.

Interested in seeing what the FabriVU 340i+ can do for your business?

Get in touch today for a live demo or personalized consultation.
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